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Yoigo to enhance customer service with Experian´s application processing solution

Yoigo, the fourth largest mobile operator in Spain, is to implement the Transact SM solution from Experian Decision Analytics to manage the company’s application processing operations and enhance its customer service.

Transact SM is a decision support tool that enables organisations to deploy different risk strategies and policies. An outsourced, web-based solution to process applications online, Transact SM will enable Yoigo to quickly assess the risk level of applicants and provide its customers with an immediate decision.

This solution, along with Experian Decision Analytics’ credit risk monitoring and consultancy services, will allow Yoigo to optimise the application process, reduce risk, minimise bad debt and underwriting costs, and increase acceptance rate. By implementing an accurate risk management policy, Yoigo can have greater confidence that it has the right balance between its exposure to risk and meeting its business objectives.

Juan Martín Aresti, Customer Relations Director at Yoigo, commented: “Experian Decision Analytics is a proven provider of decisioning technology internationally and the leader in the Spanish telecommunications market. Its solutions and services meet all our requirements for flexibility and ability to integrate into our system; they are user-friendly and provide Yoigo with the ability to deliver risk-based, customer-focused decisions quickly.”

Jesús García, Business Development Manager of Experian Decision Analytics Iberia, said: “Partnering with Yoigo is a great challenge due to its strong presence in the Spanish market place following its recent launch. We are sure that our flexible software and its easy implementation, along with our extensive expertise, will enable Yoigo to deliver a higher level of customer service while also taking an appropriate approach to risk.”

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