Analytics
Creating an accurate customer understanding through scoring and analytics
Data is at the heart of everything Experian does and, over the last 30 years, it has developed expertise in the interpretation and use of credit bureau and clients’ customer data. Analytics turns this data into information, which enables organisations to predict how applicants and customers will behave in the future.
For Collections and Recoveries, analytics is a critical part of the process to enable organisations to create an accurate picture of the customer’s propensity and ability to pay, and therefore the amount likely to be recovered. This behavioural scoring is used to segment customers and prioritise collections activities to maximise recoveries and reduce collections costs.
Experian offers a range of custom and bureau scoring development, monitoring and evaluation services to enable lenders to maximise and continue to improve the quality of their customer understanding.
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